Why Vitamin E Should Be Part of Your Skincare Routine

Vitamin E has been used in skincare for decades. It’s a fat soluble vitamin which is found in many foods including vegetable oils, cereals, meat, poultry, eggs, fruits, vegetables, and wheat germ oil. It has many uses besides keeping your skin in good condition and can be taken as a …

Reinvigorate Your Skin with Jan Marini Serums

We’re so excited to be offering Jan Marini products at Pure Beauty, and the diversity of the products they offer mean that we could go on about them for hours! Today, we thought we’d give you an overview of some of their most powerful products – the serums. Here are …

Everything You Need to Know About Biotin

Photo by Ilona Frey on Unsplash One of the things which separates high-end beauty products from those that you’d find on the shelves of the supermarket is the ingredients within. As well as being from sources which are expensive to grow and extract, there is often a lot of research …

Take your party make-up off for Christmas

One glass of champagne too many can leave you wanting to jump into bed with your make-up on when you get home, don’t. However tired you are, if you clean make-up from your skin before you go to bed, while your head might be pounding in the morning, your complexion, …

What is Slow Beauty and Why Should I Be Taking Notice?

2019 has well and truly been a year for new beauty movements, from Korean-inspired K-Beauty to Japanese inspired J-Beauty and everything in between, we feel like we learnt a lot about what beauty really means. Although the concept of Slow Beauty may seem like a new one, it’s actually been …